Lesson6A - Ideas for a successful websites

Lesson6A - Ideas for a successful websites

What do you mean by custom web page designing?

A web page is of vital significance and is an effective tool in the marketing of the business and individual promotions. Good design webpage covey the standard of the designer. Web page designing is a cost effective solution to promote any businesses and personal objectives. Internet provides templates and design for web pages. They offer high resolution templates and designs to select for the web page and also offer the designing of the web page. However if a person wants custom web page designing there are many online and offline facilities that offers the benefits of customized web page designing.


A custom web page designing is one in which the designing of the web page is done from scratch with individual preferences. A person can either design the custom web page himself or can he can also hire professional to design the web page for him. There are several resources which are available on both online and offline firms to help the designers create custom web sites.

In a custom design page professional looking and well designed web pages are created by selecting templates and layouts with each function clearly stated. In custom design webpage all the designing elements, color scheme, fonts, background, and other page elements are created from the start. The compatibility of custom web pages is targeted according to the wish of the designer.

There are several online sites that offer custom web page designing. The following tips are useful in deciding which online site is suitable to select for customized web page designing.

* Select an authenticated and popular online website that offers customized web page designing.
* Survey the templates provided by online site and decide if the customized web pages would be based on the sample templates or not.
* Study the designing mechanism of the website and the authenticity of the designers in creating the desire website.
* Negotiate the designing cost and the time frame when the customized web page design would be delivered to you.
* Get information on the developing software used for the designing of customized web page designs.

There are two ways how you can have custom web page designing.

Through professional designer

These designers can be hired by you or if you order custom web page designing then these designers are provided to you by the websites if you want your own customized web page. All customer has to do is to give specific instruction as to how the web is to be design and leave the work to the designer who would present the designed site to the customer after some period of time.

Through software

This can be achieved by downloading the software for custom web page design These software programs are equipped with templates, clip arts and picture pattern. Once a customer gets the software he could design his own custom web page. The software is available at most online site for free trial use. However to have the website design customized it is mandatory that the person have sound knowledge of computer graphics and its various tools.



Why Some Web Sites Sell and Others Don't

Today many businesses run websites that are more of a financial loss than a center for generating leads and target customers. Websites in comparison to most other marketing strategies are some of the easiest and cheapest ways to reach customers worldwide. Websites are generally made for businesses to grow and relish new leads to prospective clients.


The question that needs to be answered is why doesn’t a website sell? What is wrong in my site? To answer these questions we have assembled four points that your websites should be doing in order for your website to qualify as a winner.

* Qualified prospects are attracted
* List of people for marketing purposes
* Conversion of leads and prospects to valued clients
* Turning old clients into regular customers

Seeing these four points above you need to ask yourself is it doing these things for you. If yes! Congratulations your site is a winner. If not you have to sit back and review what improvements are needed for your website to become a winner.

To help you review your site we will discuss some of the key areas that are essential to making your website sell.

The first point in our discussion is ‘content’. Always remember the content of your website should be focused on the problem of your client. You should provide tips, and free information about the business that you are in. If you are in the profession of writing, you could give some tips or even an article on writing tips or on the different styles of writing. Lawyers could include legal advice on what a person could do if they face difficulties and what should be their first steps in using the law in their favor.

People usually want to come to your site because of information that they hope to find on your site. If your site does not offer the information needed, people will not bother visiting your site. Your content should be laid out in such a way that it should make your visitors aware of the prospects that you offer. Most mega hit sites that have people coming to them over and over again have their content updated regularly. Some of the most hit sites today are MSN, Yahoo, e-bay etc.

The second most important part to review is the design and navigation of your site. Your site may have the best information in the world, but if it is covered over uninteresting homepages and flash sites your visitors will never read about them. The main concept behind the design should be to move hidden content to the surface.

The third part for your review is to attract people to your site by having visitors call other people by referring your articles to them. To consider using this technique, your site should be distributed to all online publications, e-zines, forums, etc.; there are literally thousands of them out in cyber world. Each article that is posted on your site should have the facilities of forwarding the link to their contacts. Last but not the least should be the identification of important keywords that will help visitors flock at your site.

The last point for review would be the need of reviewing your site from potential clients and people who you know well. The best way of doing this is by creating a survey form that will ask your visitors what they think about your site and what you can do to make their stay worthwhile. While reviewing your site, you should always look at it from a strangers view. Ask family and close friends to see the site and dig them for information that you could use to better your site.